Those who work in growth gather data related to website traffic and the effectiveness of marketing campaigns, then design new campaigns or streamline processes and then check to see if the new strategies are more effective.
In order to make sense of the data gathered, organizations turn to data scientists; individuals who identify trends and bits or correlated data, then identify possible causes and create visual representations of the data, so that others can better understand it.
A digital marketer may work in a one or more specialty, such as search engine optimization (SEO), social media marketing (SMM), content marketing, email marketing, pay-per click ads (PPC), and paid ads on search engines/ search engine marketing (SEM).
Financial accounting duties include monitoring an organization’s spending and cash flow, preparing financial records and statements, allocating funds to specific departments or projects, conducting internal audits, and ensuring the company is compliant with all regulations.
While tax accountants certainly help their clients with filing taxes, arguably some of their most valuable and interesting work occurs when they help their clients structure their finances and transactions in a way that helps them mitigate liabilities.